Principal Product Designer, National Australia Bank

April 2023 – Present

As Principal Product Designer for Business Onboarding, I lead design quality and experience strategy across one of NAB's most complex enterprise domains. I partner with product, engineering and business leaders to simplify customer and colleague experiences, align cross-functional teams and shape the future direction of onboarding through product strategy, service design and AI-enabled innovation.

Product Design Lead, Redbubble

July 2022 – January 2023

As Design Lead at Redbubble, I led the product design practice across the digital shopping experience, partnering with product and engineering to improve customer experiences across web and native mobile while growing and mentoring a team of five Product Designers.

Some key achievements:

• Led and mentored a team of five Product Designers, supporting career development, design quality and delivery across multiple product teams.

• Established a scalable product design process that improved consistency, clarified expectations and aligned design delivery with existing product practices.

• Partnered with senior leaders across Product, Engineering and Marketing to embed design earlier in product strategy and decision-making.

• Advocated for accessibility and human-centred design, increasing awareness of design's strategic value across the organisation.

• Helped shape the future direction of Redbubble's shopping experience across web and native mobile platforms.

UX Lead, Catch

July 2020 – July 2022

As UX Lead at Catch, I led a team of eight Product Designers responsible for the customer shopping experience across web, native mobile and marketing. Partnering with product, engineering and business leaders, I helped scale design maturity, improve delivery practices and shape the future direction of Australia's largest online deals platform.

Some key achievements:

• Led the design and delivery of the new Catch Android app, modernising the mobile shopping experience.

• Established scalable design practices that reduced delivery timelines from months to weeks, improved stakeholder alignment and significantly reduced design rework.

• Led an enterprise service design initiative that informed a three-year operational transformation roadmap focused on improving time-to-market and reducing operational costs.

• Mentored and developed a team of eight Product Designers while raising design quality and strengthening cross-functional collaboration.

Senior Experience Designer, AustralianSuper

October 2018 – April 2020

As a Senior Experience Designer at AustralianSuper, I led the design of member-facing digital products across the public website, online joining and member portal. Working closely with product, engineering and business stakeholders, I helped modernise the digital experience while establishing design practices that scaled across the organisation.

Some key achievements:

• Established AustralianSuper's digital design system, creating a shared foundation for customer platforms, brand, marketing and communications.

• Redesigned the online member registration experience using customer research to simplify account access and enable future self-service capabilities.

• Led the experience strategy for the redesign of the member portal, shifting the focus from individual interfaces to guided end-to-end customer journeys that improved usability and accessibility.

Senior Product Designer, Workshare

April 2017 – September 2018

As a Senior Product Designer at Workshare, I led the design of enterprise document comparison and data security products used by organisations around the world. Partnering with product and engineering teams, I helped modernise flagship products, define new offerings and improve the organisation's design maturity.

Some key achievements:

• Led the redesign of Workshare Compare, introducing a new design language across the Windows product suite and simplifying complex document comparison workflows.

• Defined the research, product strategy and experience for Workshare Compare for Excel, helping establish a new strategic product offering.

• Redesigned Workshare Detect, a machine learning-based data loss prevention platform, reducing enterprise deployment times from weeks to hours through improved information architecture and workflow design.

• Established a shared design component library that improved collaboration between design and engineering while increasing delivery speed and consistency.

• Named inventor on a US patent (US 62/585,212) for a method of comparing data tables while preserving meaningful visual differences.

User Experience Designer, iSport Genius

March 2016 – February 2017

As a User Experience Designer at iSport Genius, I led the design of a highly interactive sports data platform, driving research, interaction design and visual design to improve how users discovered and consumed live sporting insights.

Some key achievements:

• Led the redesign of the iSport Genius platform, improving usability, content discovery and visual design to increase user engagement.

• Delivered a product adopted by leading global sports betting organisations, including Sportsbet, Unibet and Ladbrokes.

• Introduced a user-centred product design process that embedded discovery, validation and iterative design into product development.

• Established a reusable UI component library that improved consistency and strengthened collaboration between design and engineering.

• Defined the product's information architecture and interaction model through journey mapping, user flows and interactive prototypes.

Interaction Design Consultant, Capgemini

August 2014 – March 2016

Clients included: ANZ, Country Road, David Jones, Department of Human Services, Echo Entertainment Group, Powercor, South East Water, Victoria Police.

As an Interaction Design Consultant at Capgemini, I partnered with organisations across financial services, retail, utilities and government to design digital products and solve complex business challenges. Working within the Digital Customer Experience team, I combined interaction design, business analysis and solution design to deliver customer-focused digital experiences.

Some key achievements:

• Developed future-focused concepts and business cases by combining industry research, emerging technology trends and interactive prototypes.

• Facilitated workshops, user research and collaborative design activities to help clients shape product strategy and improve customer experiences.

• Co-led the design of native mobile applications and responsive web platforms across a diverse portfolio of client engagements.

• Presented interactive prototypes and design concepts to stakeholders, aligning business, technical and customer needs through iterative design.